Doodle Spy
Real-time multiplayer · Game servers · Just for fun
A multiplayer drawing party game where one player secretly doesn't know the word. Live game rooms, real-time sync, and proof that I also build things purely for fun.
doodlespy.com ↗Hello, I'm
Ivan Alexeenkov
Head of SEO at G5 Games
Head of SEO at G5 Games, technical project manager and web developer with 7+ years of experience delivering digital products across SEO, web development, and energy-related projects. I coordinate cross-functional teams, design website architecture, and automate workflows with AI tools.
SEOProject ManagementWeb DevelopmentAI AutomationEnergy Tech
62×organic traffic growth
Head of SEOG5 Games
64×search growth, Bus Mauritius
- organic traffic growth
- 62×
- monthly visits reached
- 50k+
- years of experience
- 7+
- languages of content shipped
- 50+
Experience
From 800 visits a month to 50,000+
Eight years of growing search traffic, building the websites behind it, and leading the teams that ship both.
Head of SEO
Sep 2026 — Present- Lead organic search for G5 Games, a developer and publisher of casual free-to-play games with a worldwide audience.
- Own SEO strategy across the company website and its game store: technical health, game pages, and visibility across languages.
- Turn search and analytics data into clear priorities for product, content, and development teams.
SEO Specialist & Web Developer
2018 — 2026- Built the company's SEO strategy from scratch and grew organic traffic from ~800 to 50,000+ monthly visits across its digital products.
- Designed, developed and maintained 4 corporate websites using WordPress, custom CMS, and HTML frameworks.
- Led a cross-functional team of 7 — designers, developers, and content specialists — from planning to delivery.
- Implemented analytics end to end: Google Analytics, Search Console, Yandex Metrica, and internal BI dashboards.
- Optimized site structure, indexing, and technical SEO processes for long-term digital sustainability.
SEO Specialist & Content Director (Part-Time)
May 2023 — Nov 2024- Directed SEO and content strategy in 50+ languages for blockchain-focused product lines.
- Raised the app installation-to-registration conversion from 21% to 29% through UX-driven content and funnel improvements.
- Managed a distributed content team, ensuring brand consistency and SEO optimization across markets.
- Improved organic results via keyword research, outreach, and content structure updates.
SEO Copywriter (Part-Time)
Aug 2018 — Sep 2020- Produced SEO-optimized content across multiple niches under strict editorial guidelines.
- Collaborated with editors to refine content structure for ranking and conversion goals.
Featured project
Bus Mauritius: every route on the island, on one map
Mauritius publishes its bus timetables as office documents, with no map and no journey planner. I turned them into a working public-transport site — data pipeline, routing, design, and SEO — on my own. It launched on 12 September 2026 with no ads; two months later Google sends 64 times more clicks a week.
64×more Google clicks a week: 7 at launch, 451 now
50,000Google impressions in the first 60 days
5,100+visits in 60 days; month two was 2.7× month one
6,700+trips planned in the journey planner in one month
Show the numbers as a table
| Week | Visits | Google clicks | Google impressions |
|---|---|---|---|
| 12 Sept – 18 Sept | 140 | 7 | 377 |
| 19 Sept – 25 Sept | 190 | 9 | 492 |
| 26 Sept – 2 Oct | 330 | 36 | 1,852 |
| 3 Oct – 9 Oct | 560 | 52 | 3,014 |
| 10 Oct – 16 Oct | 650 | 80 | 4,075 |
| 17 Oct – 23 Oct | 1,020 | 173 | 6,174 |
| 24 Oct – 30 Oct | 750 | 252 | 11,352 |
| 31 Oct – 6 Nov | 840 | 407 | 14,399 |
| 7 Nov – 10 Nov (4 days) | 708 | 259 | 8,271 |
Sources: Google Search Console and Cloudflare Web Analytics, to 10 Nov 2026.
284 routes1,500+ stops700+ pages4 languages
- Door-to-door journey planner that runs entirely in the browser, with transfers and fares
- Works offline at the bus stop: a “Which bus?” tool that answers in one tap
- Live-tracking pilot with a 54 KB Android app for drivers
More work
Other things I've built
This Website
Design · Astro · Three.js · Cloudflare
Designed and coded from scratch. The background is one 3D particle scene that reshapes as you scroll; the island in it is drawn from real route data. Static, fast, and readable without the effects.
You are hereFull-Stack Web Apps
REST APIs · Auth · Backend
Web applications with user registration and authentication, third-party API integrations, and backend logic — from database design to deployed product.
Available on requestSkills
Skills & competencies
SEO & Marketing
Development & Technical
AI & Automation
Professional & Business
Tools I work with
Languages
- EnglishFluent
- RussianNative
- JapaneseLearning, living in Tokyo
- GermanA1–A2
Education
PhD Candidate — Economics in progress
Moscow University for the Humanities (МосГУ)Completing dissertation research in applied economics, focusing on digital markets, data-driven strategy, and organizational efficiency.
Master's Degree — International Business
Kuban State University (КубГУ)Specialized in global markets, supply chain strategy, and cross-border business adaptation.
Bachelor's Degree — Project Management
Moscow University for the Humanities (МосГУ)Coursework included project lifecycle management, risk analysis, operational strategy, and leadership.
Contact
Let's build something people find
I live in Tokyo and I am open to roles in Japan. Email is the fastest way to reach me.
alexeenkovivan@gmail.com